NRF’s Big Show 2026 is called that for good reason. It’s a huge opportunity for retailers to learn from industry thought leaders, check out emerging tech and trends, connect with pros and peers from top brands, get practical tips and strategies for everything from retail ops to execution to engagement, and guzzle as much free coffee as your nerves can handle. 

It’s an amazing event — with a lot to take in. So we’re getting some NRF veterans together for a fireside-chat webinar on making the most of your Big Show experience. From how to plan your agenda to finding your people to can’t-miss sessions to footwear strategies (your dogs’ll thank you). Join Dan Wittner of The Parker Avery Group, Georgina Nelson of TruRating, and Cathy Hotka of Cathy Hotka & Associates for a lived-and-learned NRF survival guide. 

What You’ll Learn:

• How to navigate key sessions and emerging themes to find the right conversations in a sea of innovation.
• Planning your personal NRF agenda for what matters most to you— execution, operations, communications, or leadership.
• Strategies to connect with peers, tech partners, thought leaders, and make those relationships stick.
• Tips to maximize your time in NYC — where to be, when to be there, and aligning your NRF schedule with your 2026 priorities.
• Insider info (bathrooms, coat check, what to wear, FREE BAGELS!) you won’t find anywhere else.