Retail Resilience in Turbulent Times: Five Principles for Flawless Execution
26 June at 13:00 CEST / 12:00 BST
⏰ 60 Minutes
The retail environment has become a high-wire act.
Between tightening margins, mounting trade pressures, and economic uncertainty, staying competitive in the retail space takes more than just keeping shelves stocked. It takes precision execution, frontline teams that are fired up (not burned out), and a laser focus on actions that actually drive revenue.
In this live session, retail operations expert Melissa Wong—author of the bestselling Stores Don’t Suck—unpacks her signature “Five Principles of Amazing Retail Execution.” Backed by insights from real-world retailers navigating today’s choppy waters, Melissa shows how even in tough times, it’s possible to inspire teams, streamline operations, and actually get ahead.
Things you’ll learn
- How smart retailers are turning the Five Principles into real-world solutions for today’s biggest ops headaches.
- Stories from the field: examples of real brands that are thriving, even when the market throws curveballs.
- Actionable plays for retailers who want to lead with clarity, act with confidence, and win where it counts.
- Answers to your burning questions from our live Q&A chat with industry experts.
Register now to receive a free eBook, From Head Office to Shop Floor: Five Principles for Flawless Retail Execution, after the webinar.
Speaker
Melissa Wong
CEO and Co-Founder, Zipline
Melissa Wong is a retail veteran and consumer technology expert, having spent the first 10 years of her career focusing on retail communications at Old Navy. During her time in one of North America’s largest retailers, she focused on improving the way the company communicated with the field, ultimately improving store execution and driving sales.
She now serves as the founder and CEO of Zipline, a leading retail communication and store execution solution loved by the most innovative brick-and-mortar brands in the world.
